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Lab42 Research
Home
Research Services
Quantitative Research
Hybrid Qual + Quant Research
Resources
Research Strategy for Brands
Lab42 DEI Reports
Case studies, reports, and best practices
Political Polarization Whitepaper
Political Polarization Topline Report
About Us
Blog
Talk to a Researcher
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Hybrid Qual + Quant Research
Folder: Resources
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Research Strategy for Brands
Lab42 DEI Reports
Case studies, reports, and best practices
Political Polarization Whitepaper
Political Polarization Topline Report
About Us
Blog
Talk to a Researcher
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Why Brand Equity Studies Matter More Than Ever in 2025
BRAND EQUITY, BEST PRACTICES, CONSUMER INSIGHTS, BRANDING Rachel Hunger 3/24/25 BRAND EQUITY, BEST PRACTICES, CONSUMER INSIGHTS, BRANDING Rachel Hunger 3/24/25

Why Brand Equity Studies Matter More Than Ever in 2025

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Full service online quantitative market research firm located in Chicago’s River North neighborhood.