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Lab42 Report: Diversity, Equity, and Inclusion in Advertising
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Representation in ads can have a profound impact on the effectiveness of an advertising or marketing campaign. Certain industries do an excellent job at representing various diverse communities; others miss the mark entirely.
Jon has spent his professional career as an entrepreneur and is constantly looking to disrupt traditional industries by using new technologies. After working at Sandbox Industries as a ‘Founder in Residence’, Jon founded Lab42 in 2010 as a way to make research more accessible to smaller companies. Jon has a Bachelor’s of Science in Psychology from Northern Illinois University.