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What is Lab42?

What_is_lab42

Lab42 is a market research team that brings you the best of everything: we're quick, we're experts, and we won't break the bank. Our unique method of obtaining respondents – social media – ensures that the people taking your survey aren't "professional" survey respondents.

We created Lab42 to answer our own market research needs. As entrepreneurs, we needed to test quickly and inexpensively; when we found no available options, we created our own solution. We quickly realized that our methods would be very useful for other companies as well, so we started Lab42.

What makes us different?

  • Speed – We know that when you want to conduct market research, you needed the data yesterday, so we get results in as little as three to five business days.
  • Price – By using new, emerging technology, we have been able to slice the overall cost of market research to a small fraction of what you’re paying now.
  • Fresh Results – We believe the most reliable results come from real people in the real world, so we survey people as they go about their daily online activities.
  • Specific Targeting – Since we get fresh responses for every survey we conduct, we can target and reach virtually any market segment. Moms with kids under the age of four? Check. iPhone or Blackberry owners? Check. 
  • Full Service – Here at Lab42, we're market research experts so you don't have to be. That's why we offer a full-service option that walks you through every step.

Why should you use Lab42?

At Lab42, we truly want to make your life easier. We offer very flexible solutions to find your answers quickly, which is why so many different types of companies have had success working with us. View our Case Studies to see examples of how other companies have used Lab42.

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What Others Are Saying

“Lab42 was an amazing research firm to work with. Their level of professionalism and customer service was exceptional. They clearly communicated deliverables and came back with insightful, well-structured results that moved our product development forward in a critical way." -- Melissa, Time Inc. Home Entertainment